Derren Brown: The Secret of Luck

‘In The Secret of Luck, the final show of the series, Derren investigates what makes some people lucky and others attract only misfortune.

This episode takes the form of a documentary fronted by Dawn Porter, who acts as Derren’s secret agent, and this time the subject of the experiment is an entire town.

Together, Dawn and Derren plant a rumour about the lucky powers of a local statue and watch as it changes the lives of the residents.’

http://www.channel4.com/programmes/derren-brown-the-experiments/articles/delving-deeper-the-secret-of-luck

I found this episode of The Experiments series particularly interesting as I am intrigued by belief systems and the way in which people think about objects or places which have a certain set of ideas assigned to them.

In this case it was a local statue which the idea that when touched would bring luck to the person, was attached.